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D&AD Creative Brief-in

D&AD Creative Brief-in

30th October, 2013

Our Creative Director Adam has been talking about all things UX+D today at the D&AD Creative Brief-In. The event, which ran at 2022NQ as part of Design Manchester 13, allows students to develop techniques on how best to interrogate a brief, identify insights and prototype ideas.

Adam’s presentation was on the theme of radio and aimed at students with an interest in visual and user-experience design. It explored how radio has been re-invented throughout its existence and shared thoughts about how it could be developed in the future. Also speaking words of wisdom at the event was Tom Bradley from BBC Knowledge and Learning

After their talks, they hosted workshops with the students on current themes, trends and practices to help them develop their responses to the D&AD New Blood Awards briefs. A great day was had by all!

Image from @DandADNewBlood