magneticNorth

Strategy, Ideas, Design and Development

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NameOurSquare

This is… a social campaign we created for NOMA

As NOMA’s digital strategy partner, we were tasked to come up with a creative way to engage local people with all the activity going on in and around Manchester’s new neighbourhood; something that would get the community involved and encourage the public to shape the project.

To help achieve NOMA’s ambitions we asked the public to suggest a name for their new public square by creating a multi-channel campaign and using social media to generate lots of noise around the project.